Companies used to fear social media. They thought: if we don’t put our brand on Facebook or Twitter, it won’t be vulnerable to any negative communications happening there.
We now know that they were wrong. But years on, what have we learned?
Amy Spelman on the importance of taking control of your personal brand - and how to do it.
In work and in life, there are few skills as powerful or as underrated as listening well. But not many people are naturally good at it. And in business, listening well is a must.
There are plenty of reasons not to try delegating, but the pros of assigning work to others far outweigh the cons.
Managing up is all about getting the most from your working relationship with your boss. For some people, that can mean truly “managing their manager” because the boss is not delivering on basic things. For others, it might be more aspirational.
Ellie talks about what both types mean and how to succeed in your aspirations to “manage up.”
Whether you're having a 1-on-1 meeting with your CEO or considering how to position a product, it can be hard to get a message to resonate.
Our founder Ellie Hearne compiled a quick, adaptable guide to making your message land.
At the crux of work-life balance lies the perennial challenge of getting stuff done.
Pencil or Ink founder Ellie Hearne on three techniques that will help you work smarter, rather than harder.